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Membership is free and comes with exclusive privileges like free samples, coupons, and tips for a top notch lifestyle. Sign up now for your free summer samples and a chance for great savings. Women worry about aging gracefully as early as 20 years of age. Through homeopathic practices and with consumer products, women hope to age gracefully by staying slim, getting rid of cellulite, and reducing the appearance of wrinkles. Beyond an interest in cosmetic improvements like teeth whitening, women with families are also concerned about their entire family's health.
On the search for vitamins, nutritious foods, and engaging physical activities, busy moms look to Lifescript for tips on how to save on healthy products all year round. Summer samples are now in at Lifescript's website. Sign up for free for your healthy samples and savings.
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This offer is only valid for residents of: United States. Please enter a user friendly name that tells people what the offer is. Tweet this Post to facebook. Start the conversation! And frankly, I was intrigued by that: what a funky and semi-cool way to combine Social Media advertising with old school marketing techniques to drive real-world sales in brick and mortar stores, right? It also seemed an easy upsell for a premium service of sending digital coupons to your phone so as not to have to waste paper and printer ink printing them out.
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A nice way to collect e-mails and cell phone numbers, all in all. Instead, the advertiser violated every expectation that they possibly could. Just see for yourself on the landing page I was taken to: So, um, where are the coupons? Oh well, why not pick 5 categories and see what comes next… So what the heck is this? I thought I was clicking through to get printable coupons?
And who the heck is Lifescript Advantage? What happened to Girlpon?
Just who am I giving my e-mail address to? Not only did these people waste a click, they pissed me off and left me decidedly more cynical about clicking on Facebook ads in general. Not good.
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Making people click from page to page will only create massive distrust. If you require an e-mail to use to send people the report, test mentioning that in the ad itself.
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The brand match-up from ad to landing page is important, as the disconnect will spook people more than you may realize, just like I was spooked to be handed from Girlpon to lifescriptadvantage. Beyond this, I know that Facebook also councils that you stylistic connect your Facebook Ad-specific landing pages to the overall look of Facebook and possibly have some sort of Facebook Fan Welcome message. This is good advice, as it further reassures visitors that they are in the right place.
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